Branding – Twitch Package ( Small )

When you think about Twitch you probably most definitely think about gorgeous backgrounds and beautiful overlays. Well you’re in luck. I create these for myself but have also done them for other streamers. Below are some examples of them.

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How did I come up with the Aesthetic of his new look?

One of the main things I want to accomplish with this idea was that everything would be on point when it comes to branding. Having a banner / startscreen / overlay. everything needed to fit/ But another challenge I set for myself was, it should not take too long. How I wanted to accomplish this was not take too much time with the technical things So I began with Dragon research. 

Then the phase came with designing the head and come up with the colours for the art. I knew one thing, I want to do I wanted to keep the colours for the dragon the same as the original logo he had. Dark red, gold / yellow / organge / light red and black. 

This was the final black and white sketch I did on paper

This is the same sketch with colours. The ball behind the Dragon is the moon. In his original logo the dragon held a ball. I felt like the moon would be more telling.

This is how I showed his friends how his new logo looked like. Since it was also a surprise.

This is what the final logo looked like.  Now it was finished. But I wasn’t happy with the font. So that was the last change I did to the logo.

And this Is the final logo without my border around it. More in style with him. The font really sticks out in this case. Did edit it. Added some lines in the letters and cut out some forms to make it rough. 

All that was left to do now  was to come up with the plan for the background for the video and for the banner. For that I used Flame Painter. To see a demo of how the app works, you can check this video: 

So for the last bit of the project was the creation of the overlay. For this I added a color gradient from my own gradient pack and added the brushes I made to create the icons. 

Here you can see all the layers. I did the full animation in Photoshop. For that I useed Timeline.Below a list of the layers.

And then exported it and that’s how it is working. For the video I only added the  glitch effect I bought from Videolancer. And that’s it. A full on brand work. 

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